Welcome to Virtue Motors

At home or in-store,
we're here for you

Video Walkaround
Video Walkaround
Test Drive at Home
Test Drive at Home
Home Delivery
Home Delivery
Maintenance Pick-up
Maintenance Pick-up
Purchase Online
Purchase Online

Why choose us

Money Back Guarantee

Exceptional Customer Service

Trade-In Appraisal

Online Purchase

Featured specials and events

New Offer!

0.00% APR for 36 months on select 2022 RAM 2500

2022 Ram 2500
Truck

New Offer!

0.00% APR for 36 months on select 2022 RAM 3500

2022 Ram 3500
Truck

New Offer!

0.00% APR for 72 months on select 2022 RAM 1500

2022 Ram 1500
Truck

How to purchase online

Are you ready to experience that "new car smell?" Does one of our pre-owned inventory strike the perfect chord? At Virtue Motors in Darlington, WI we're excited to put you in the driver's seat. Allow us to demonstrate our commitment to exceptional customer service!

Browse our new and pre-owned inventories, and don't forget to view our latest specials and promotions. If you can't find your dream vehicle, simply complete the CarFinder form and we'll begin the search for you! Better yet, you'll automatically be notified when matching inventory arrives.

Virtue Motors's sales staff is here to answer your questions related to inventory, service, parts, financing and more. Stop by today or call us at (888) 537-5658!

Car shopping made easy

It is our mission to be the automotive home of drivers in the Darlington WI area. We provide a vast selection of new and pre-owned vehicles, exceptional car care and customer service with a smile!

Speaking of new models, you have your pick of our showroom. Our local dealership keeps a great stock of used cars, trucks and SUVs in inventory. With competitive prices offered on every pre-owned model for sale on our lot, you won't find a reason to visit any other dealership in Darlington.

We keep you going

Our service team at Virtue Motors will treat your vehicle like one of our own. We're by your side whenever you need any car service and repair work done in Darlington. What's more, our auto parts team would be happy to get you whatever you need to keep your vehicle on the road for many miles to come.
  1. Virtue Motors

    12075 State Road 23
    Darlington, WI 53530-9802

    • Sales: (608) 721-6939
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Get in touch

  • Contact our Sales Department at: (608) 721-6939
  • Monday08:00AM - 06:00PM
  • Tuesday08:00AM - 06:00PM
  • Wednesday08:00AM - 06:00PM
  • Thursday08:00AM - 06:00PM
  • Friday08:00AM - 06:00PM
  • Saturday08:00AM - 04:00PM
  • SundayClosed